For over 53 years, Gemlok has been synonymous with innovation, craftsmanship, and exceptional design. Founded by Jean Vitau, the brand revolutionized the bridal jewelry market with its patented bridge setting, offering a secure, snag-free design. The entire collection is designed and handmade in New York City, where master jewelers meticulously craft each piece using only the finest natural diamonds and gemstones, selected for their exceptional color, quality, and luster. From concept to creation, every jewel is treated as a unique, wearable work of art—designed for those with a keen eye for fashion and an appreciation for originality. As Oscar Wilde once said, "I have the simplest of tastes. I am always satisfied with the best."—a philosophy that continues to shape Gemlok’s legacy of excellence.